Bath & Body Works
Magazine Campaign
The brand I chose to advertise was Bath & Body Works Fine Fragrance Mist Spray. According to Bath and Body Works officials, the fragrance mist has been a “staple for B&BW for years”. These mist sprays are described as “a perfect blend of everything you want in a body spray”, light, refreshing, and full of fragrance, and has concentrations of essential oils and aloe which won’t feel heavy and it is great for skin.
These products are meant to reach men and women who are beauty conscious and wish for high quality body care through magazine prints, posters, and even online advertisements.
I wanted to bring these mist sprays to life through these advertisements. These products are meant to feel as if you are actually “experiencing” them unlike any other body mist on the market. When viewing these advertisements, these depictions are meant to make viewers feel as they are floating within the clouds, wandering through a moonlit garden, or even savoring a sweet dessert, as these compositions depict).
Magazine Compositions
For the compositions of all three spray bottles, I visually incorporated the unique scents each of these mist sprays have, almost as if they are actually coming out of the bottles themselves. For the color themes, I stuck with some of the main colors each of the mist bottles advertised.
Illustrative Elements
Apple Procreate: All Illustrative Elements
Adobe Photoshop: Photography Edits & Compositions
Photography: Mist Spray Bottles captured by me